22 August – Social Media Week Glasgow, investing in marketing and the death of advertising

We’re back from holiday and bringing together charity communication news, stories and blog posts from the past two weeks:

New charity snooze app
Civil Society

Charities must invest in marketing in the face of cuts
Marketing Week

Social Media Week Glasgow explained
Digital Drivel

Choosing the right words

Scots charity’s innovative guerilla marketing campaign
Daily Record

How to use social media for market research
Bright One

Integrate platforms and amplify your message
Rob Dyson

The death of advertising in the non-profit world
The Guardian Voluntary Sector Network

Retail Trust launches Twitter campaign for shops hit by riots
Civil Society

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