28 November – charity CEOs on social media, dividing up your audience and preparing for attacks on reputation

Bringing together charity communication news, stories and blog posts from the past week:

Social media is fine, but what about the human touch?
Third Sector

Five characteristics of the top charity CEOs on social media
The Guardian Voluntary Sector Network

Five things charities need to know about dividing up their audience
NFP Synergy

Charities must prepare for attacks on reputation
Third Sector

How to make social media work for your charity
The Guardian Voluntary Sector Network

Use of direct mail boost multi-channel campaigns
Civil Society

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